4 產險公司可運用推廣策略(promotion strategy)來達成行銷目標。該策略將保險商品提供給保險經代人,
再由保險經代人介紹給消費者。該策略稱之為:
(A)推的策略(push strategy)
(B)垂直策略(vertical strategy)
(C)拉的策略(pull strategy)
(D)水平策略(horizontal strategy)
答案:登入後查看
統計: A(103), B(40), C(15), D(16), E(0) #1810188
統計: A(103), B(40), C(15), D(16), E(0) #1810188