15. Which is not the product-related factor influencing the speed with which a new product diffuses across and into new countries? (A)relative advant...(B)innovative prop...(C)compatibility(D)complexity

12. Public and ethical issues in marketing need to be considered, as they may lead to negative consumer responses. Which is not a form of public and ethical issues? (A)Unfairness by taking advantage of less sophisticated buyers(B)The country the firm is comes from(C)Deception through misleading product claims(D)Invasion of privacy when personal information is released

15. Which is not the product-related factor influencing the speed with which a new product diffuses across and into new countries?
(A)relative advant...
(B)innovative prop...
(C)compatibility
(D)complexity

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