18. The goal of market segmentation is to break down the market for a product or a service into different groups of consumers so the firm can:
(A) tailor its marketing mix to each individual segment.
(B) make the sales job easier.
(C) offer a customized product to every consumer.
(D) offer a standard product to every consumer..

答案：登入後查看
統計： A(0), B(1), C(1), D(1), E(0) #2789994