試題詳解

Retail Planning (Scenario)
Mr. Tyler Nall is president and CEO of a retail chain that is about to begin operations in numerous major cities across the United States. The stores will sell home furnishings that are considered moderately priced for the average-income buyer. During the last few months he has been working to lay out directions for the managers of the stores. Mr. Nall and his vice presidents have decided that each store should have sales equal to or greater than $100 per square foot per day. To attract an adequate number of customers, the store should be well maintained both inside and out.

29. The statement that all stores should be well maintained both inside and out is an example of a ________.
(A) financial goal
(B) directional plan
(C) social goal
(D) specific plan